Tampa, FL · nationwide
Local SEO gets a business into the map pack, the local organic results and, increasingly, the AI answer when someone asks for a plumber, lawyer or dealer near them. It runs on four things: a complete and active Google Business Profile, a steady flow of real reviews, location pages that are actually useful, and consistent business information everywhere online. We run it for single-market businesses and for multi-location brands with hundreds of locations.
Google Business Profile
Categories, services, attributes, hours, photos, posts and Q&A kept current. Google ranks local results on relevance, distance and prominence; a complete, accurate profile with a steady flow of reviews is what we can control, and in our accounts a neglected profile loses ground to a maintained one. We report spam competitors. For multi-location brands, we manage profiles in bulk with per-location detail. Franchise marketing.
Reviews
Reviews are one of the strongest factors in local ranking, and they're the first thing a customer looks at when deciding whom to call. They're also the hardest thing to fake. Our process asks your customers for a Google review at the right moment and makes leaving one easy, and it routes complaints to you quickly so they get fixed. It took one legal client from a handful of poor reviews to several hundred at a 4.8 average, and it's the base that Local Services Ads ranking is built on. Local Services Ads, case study.
Location pages
One page per location with real content: address, hours, team, services offered there, local reviews, directions, local photos. A template with the city name swapped doesn't count. We built the store-page programs for two national franchise systems with hundreds of locations each, and the difference between a page Google trusts and one it ignores is whether a person would find it useful.
Citations & consistency
Name, address, phone and category identical across Google, Bing, Apple Maps, Yelp, the industry directories and the data aggregators. In the audits we run, inconsistency is one of the most frequent problems we find in businesses that rank below weaker competitors, and it also confuses AI systems trying to resolve who you are. AI search visibility.
Local content
Service-plus-city pages where the search demand justifies them, neighborhood and service-area content that answers what locals actually ask, and local link building through real community involvement rather than directory spam.
What it costs
Local SEO starts at $1,000 a month for one location, and about $1,750 a month for a multi-county service area. Multi-location programs are quoted per system. Paid search clients get the basics included (profile upkeep and the review process), since LSA and Google Ads perform better on a strong local base. Pricing.